Among the most important attractions of the Motor Valley of Emilia-Romagna, the Ducati Museum in Borgo Panigale is divided into three different paths: the history of the motorbikes and the socio-cultural context in which they are inserted; the story of racing through the exhibition of racing cars and trophies and the last track that tells facts, people and technological innovations that made the Ducati history.

The history of motorcycles consist of a permanent exhibition in six halls: the First Room tells the origins of the brand until the Second World War; the Second Room shows models and technological innovations up to 1860; the Third Room, on the other hand, brings us back to the 60s and 70s, to the motion as a symbol of freedom, to the first Ducati Scrambler, until the late ’80s. The Fourth Room is dedicated to the most recent Ducati, from the first Monster to the mythical 996 (considered one of the most beautiful bikes of the century). the Fifth Room is dedicated to the latest models and big motorcycle rallies, such as the World Week. Here the enthusiasts will find the most modern Ducati brand creations, the solutions imported from the racing world as well as the latest models of Borgo Panigale’s home.

The Sixth Room or the Central Room is instead a tribute to the Races, from the first “Cucciolo” moped up to today’s racing models, telling the most important moments of the motorcycle factory: the great champions of the past, the classic races of the ’60s, the World Championship in SuperBike, up to the latest MotoGP races. Models, characters and history that have made the history of Ducati and together, the history of Italian and world motorcycling.

For those who are interested to visit the Museum from away, we suggest the virtual tour through Google Street View. We also note that it is possible to make a Factory Tour which will allow discovering not only how a Ducati motorcycle is born, but also to dive into business life.

Not everyone knows that some Ducati motorcycles of the 50s had the same Ferrari Prancing Horse on the hull.
Around 1956, in fact, the engineer Taglioni asked and obtained to be able to paint on the Ducati bikes the famous horse. Why Taglioni has chosen the prancing horse?

Fabio Taglioni was born in Lugo di Romagna, a town about 35 km from Bologna, that was also the birthplace of the most famous Italian hero of the First World War, the major Francesco Baracca: the Italian ace of the Great War, with 34 air victories on the Italian Front, which was killed on the Montello June 19, 1918.
So Enzo Ferrari and Fabio Taglioni, both passionate about military epic and technological and industrial progress chosen the Prancing Horse as a symbol of their Brands, especially for their Race-prototypes.

The Ducati Museum in Borgo Panigale constantly offers events dedicated to its affluent customers and motorcyclists in general. From World Ducati Week, the only event for Ducati motorcycle owners, to the Diving Courses organized each year by Ducati’s parent company. To keep up-to-date, we recommend that you keep the Experience Section on the official site.

The Ducati Museum is open to the public every day and is located in Via Antonio Cavalieri Ducati, 3, Bologna

By Car

Bologna is located in the northeast of Italy, 1 hour from Florence, 2 hours from Milan, 2 hours from Venice and at the crossroads of all the main Italian motorways (autostrade): the A14, A13, and A1.

By Train

Bologna is a main stop on the Italian rail system and all of the most important national and international lines pass through it. Trains depart from Milan and Rome to Bologna almost every hour. To get from the Bologna Central Station to the Ducati factory, you can either take a taxi (about 15 € and a 20 minutes ride), a bus (1,30€/1, 50€ bus ticket and an approximately 40-minute ride).
For more information regarding train schedules and stations please check the Official Trenitalia web site. The taxi stop is in the small square in front of the station, on the right side. Tell the taxi driver, sit back and relax.

By Bus

Get on bus number 36 going towards the “Barca” or the number 39 that circles the city. From either bus, get off at the first stop of Via Lame and change to bus number 13, going towards “Via Normandia – Borgo Panigale”. Get off the bus at the stop named “Borgo Panigale – Museo Ducati”, at the intersection between via Marco Emilio Lepido and Via Cavalieri Ducati. Take Via Ducati (coming from the center of Bologna, it is a left turn) and you will find the entrance to the Company on your right after approximately 200 meters.

From Bologna’s Guglielmo Marconi Airport

Ducati can be easily reached by taxi from Bologna’s Airport Guglielmo Marconi.
The taxi stand is right outside of the arrivals terminal (about 10 € and a 10 minutes ride).

The Ducati Museum is open to the public every day without reservation for individuals and groups of up to 10 people and respects the following times (for groups of more than 10 people booking is required, click here to book):

Museum

Monday 9: 00-18: 00
Tuesday 9: 00-18: 00
Thursday 9: 00-18: 00
Friday 9: 00-18: 00
Saturday 9: 00-18: 00
Sunday 9: 00-18: 00

Closed Wednesday
Last admission: 45 minutes before closing.
The access ticket must be purchased on the dedicated website

Factory

Visits are scheduled on Monday, Tuesday, Thursday, and Friday at the following times:

9:30 and 15:30 for the guided tour in Italian
9:15 am and 3:45 pm for the guided tour in English
Online booking is required on the dedicated website

For groups of 11 to 30 participants, it is possible to organize the visit on Monday, Tuesday, Thursday and Friday at 11:00 and 13:45.
Contact infotour@ducati.com to check availability.
The ticket for the guided tour of the factory includes the Museum entrance.

For safety reasons, visitors are required to wear closed shoes when visiting the factory.
Access is guaranteed to those who are booked and in possession of a ticket purchased online.

For all other information, you can contact the Ducati Museum by calling +39 051 6413111